April 5, 2005, Nashua, NH--Laser Focus World magazine ranks number 66 in B2B magazine's special report on top trade magazines by 2004 ad revenue ("Top Trades", March 14, 2005).
The report, which discusses the perception that print media is diminishing as the media of choice in many industries, noted that many publications remain robust despite the seeming preference among marketers to choose the Internet and trade events over the printed page. "Laser Focus World's ranking in the Top 100 list confirms that the optoelectronics and photonics industry completely embraces the value of our excellent editorial product and has seen what it can do for their businesses," said Christine Shaw, group publisher. "Our customers realize that advertising in Laser Focus World magazine is a vital component of their marketing campaigns, enabling them to reach the key buyers and specifiers in the industry worldwide," she added.
PennWell Advanced Technology Division senior vice president, Dave Janoff, said, "We are extremely pleased to see Laser Focus World among the top 100 trade magazines and thank our customers for their continued support over LFW's 40-year history. Christine and her staff have done an outstanding job giving our customers a fully integrated and well-balanced online, conference, and print package--the key element for remaining successful in today's business climate."
Published since 1965, Laser Focus World is a monthly magazine for engineers, researchers, scientists, and technical professionals providing comprehensive global coverage of optoelectronics technologies, applications and markets. Each month, the magazine reports on and analyzes the latest developments and significant trends in both technology and business in the worldwide optoelectronics and photonics industry.