Microvision Launches Low Cost Hand-Held Bar Code Laser Scanner

Aug. 8, 2002
BOTHELL, WA, August 8, 2002 -- Microvision, Inc. announced that its Imaging Solutions Group will formally introduce the Flic hand-held bar code laser scanner at Frontline Solutions Exposition, September 23 thru 26, 2002, in Chicago, Illinois.

BOTHELL, WA, August 8, 2002 -- Microvision, Inc. announced that its Imaging Solutions Group will formally introduce the Flic hand-held bar code laser scanner at Frontline Solutions Exposition, September 23 thru 26, 2002, in Chicago, Illinois.

Following the successful completion of a run of pilot units and field-testing during the current quarter, the company plans to make its first shipments of pre-production units to customers in the weeks ahead, and to ramp up to volume production in the fourth quarter.

According to Tom Sanko, vice president of marketing for Microvision, the palm-sized scanner offers a combination of scanning performance, ease of use and low cost that is unique in the industry. With an MSRP of $129, Flic will also come with free software that will enable even novice users to "plug and play" so that they can enjoy the benefits of bar code technology without any of the programming and support requirements common to today's bar code reading products.

The highly innovative "virtual wedge" software automatically enters scanned bar code data into standard Windows applications, including a wide array of spreadsheet and database applications, in a way that is intuitive and easy to use. The company will also offer a variety of accessories that support the product's ability to be used in diverse operating environments.

"We are positioning the Flic bar code laser scanner to fill a growing need in this $1 billion a year market," Sanko stated. "The Flic bar code laser scanner is a product that offers a unique combination of great performance and ergonomics at a great price. As a result, the Flic hand-held scanner can provide affordable high performance bar code scanning for small to medium sized organizations, and can also enable broader use of automated data capture in larger enterprises. Response to our pre-sales effort over the past three months has been very positive."

The Flic bar code laser scanner will initially target the distribution channels for traditional bar code applications, such as retail point of sale, asset management, inventory and document control, transportation logistics and medical.

Headquartered in Bothell, Wash., Microvision Inc. is the developer of the patented retinal scanning display technology and a world leader in micro miniature optical scanning technology for display and imaging applications. The company's technology has applications in a broad range of military, medical, industrial, professional and consumer information products.

For more information, visit www.mvis.com.

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