Zebra Imaging and Zygote partner on 3D biomedical visualization
Zebra Imaging (Austin, TX), provider of 3D holographic visualization technologies, announced a strategic partnership with Zygote Media Group (American Fork, UT), provider of 3D anatomy and biomedical models for animation and visual effects for the medical and medical education markets. Zygote says it maintains the world's most comprehensive library of accurate 3D anatomy and biomedical models and has pioneered development of high-end solid 3D anatomy models for research and bioengineering.
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"Zygote is the golden standard in 3D health care models and we are incredibly pleased to combine their content strength and our ground-breaking holographic technology to visualize complex anatomy," said Chuck Scullion, president and CEO of Zebra Imaging.
Zygote offers customers high-value virtual reality 3D models and 3D services, including Zygote Body, a free interactive 3D model of the human body that was co-developed with Google. Zygote models are used by medical experts in textbooks, software and animated videos around the world. Through the partnership, Zebra Imaging's customers will be able to access and create 3D holographic prints from Zygote's extensive library of human anatomy. Zygote customers will be able to order 3D Holograms of medical models direct from 3DScience.com and ZygoteBody.com. Additionally the companies will be creating joint product offerings to medical customers, including hospitals, physicians and medical educators, as well as device and pharmaceutical manufacturers.
Zebra Imaging's holographic technology is used to show complex data in a 3D, glasses-free display and has been proven to provide a statistically significant performance improvement over traditional textbook materials in understanding anatomy, especially in regards to spatial relationships. A study, released at ITSEC 2013 (Medical Holography for Basic Anatomy Training) points out that cognitive loads were lower using the holograms as well, lending credence to the notion that it is easier and more intuitive to process complex medical information from 3D holograms.
Holographic printing of select 3D models will be available immediately through both companies' websites and continue to be expanded through the partnership for both medical applications and consumer use.
SOURCE: Zebra Imaging; http://www.zebraimaging.com/news-and-events/news/bid/357354/Zebra-Imaging-Partners-With-Zygote-Media-Group
Gail Overton | Senior Editor (2004-2020)
Gail has more than 30 years of engineering, marketing, product management, and editorial experience in the photonics and optical communications industry. Before joining the staff at Laser Focus World in 2004, she held many product management and product marketing roles in the fiber-optics industry, most notably at Hughes (El Segundo, CA), GTE Labs (Waltham, MA), Corning (Corning, NY), Photon Kinetics (Beaverton, OR), and Newport Corporation (Irvine, CA). During her marketing career, Gail published articles in WDM Solutions and Sensors magazine and traveled internationally to conduct product and sales training. Gail received her BS degree in physics, with an emphasis in optics, from San Diego State University in San Diego, CA in May 1986.